Tuesday, April 28, 2015

REGISTER TODAY AT Outreach Marketing Summit.

Online marketing best practices at the Outreach Marketing Summit.:







Happening Today. All Day Session. Register now!

http://www.grouphigh.com/outreach-marketing-summit/



'via Blog this'





Wednesday, April 22, 2015

Google "Find My Phone" To Locate Your Android Device

Google "Find My Phone" To Locate Your Android Device:



'via Blog this'



Here's another amazing Google thing! You can now track your lost mobile device in Google's Find my Phone feature. Make sure your Google account has your verified phone number. So, when you lost your phone, all you have to do is to sign in and search "find my phone" in Google.



I tried to access my mobile device and it is accurate. Make sure your phone is turn on and location setting is on. Otherwise Google won't able to locate it, or pray that someone who has your phone didn't reset your App settings.



Try it and see it for yourself.






Friday, March 27, 2015

Where to get good and influential bloggers?

7 Tools for Finding & Connecting With Influential Bloggers:



'via Blog this'



Reaching out to highly influential blogger can be
difficult but there are still potential bloggers that you may consider. Some of
them are not hard to find and already built their connections in the
blogosphere and Social Media.


You may see and meet them in different events helping to
build community and awareness online. In this post, I'll show you how to catch
the good ones, yes, they are the quiet ones - waiting for the perfect
opportunity. Most of them are not physically present in some venues because
they become too picky in choosing blogging projects.





Tip 1# - The
Masterlist
Create a database that lists all bloggers you have
invited. Monitor how active they are from blogging by clustering them base on
their blog post activity (date they published the post event experience),
social media sharing (monitor how they shared their stories and count their
retweets or likes), and attendance (if they skipped your events for how many
times?).

Other factors may also affect your decision in choosing
bloggers like their blog structure (is it messy or full of competitor banner
ads), paid or free domains,  relevance of
the blog (niche) and location (if you allow physical presence of a blogger or
if you wanted someone can blog without experiencing the event - depending on
the project availability).

Tip# 2 - NO TO
PUBLIC INVITE
I know and it’s very common to read public invites and it
is really tempting to attend those on the spot events. But, you must be careful
on where you post your details. I have heard (and experience) horrible stories
about gatecrashers, misrepresentation, stealing of blogger's personal items,
stalkers and loot baggers
(Who claimed themselves as bloggers but they are just
after for free food and giveaways and you'll never hear from them afterwards).

Another thing to point out is be careful in sending email
invites. There was one incident that one or two bloggers send the same invite
(event) to their blogger friends which led to confusion and misunderstanding.

I know we are lazy to personalized the invite but if you
can bcc: your contacts and ask your main contact to become their blog
ambassador / representative and will take care of sending the invites - cool
right?

TIP # 3 - MONETARY
VALUE VS FREE
All bloggers have their own perspective view about how
you will approach them if it is a free valued sponsorship or getting them paid
to review your products or services. I know some don't accept any monetary
compensation, but think of other ways like allowances or shuttle service.
Bloggers have expenses too. We commute, buy our clothes, pay our electricity
and internet!

NOTE: There are freeloaders (bloggers who are after for
freebies) that are available 24/7. Think of the consequences. A copy paste blog
post from the PR kit versus someone who asks for an exchange paid post.


TIP #4 - MAXIMIZE
CYBERSPACE
You have all online platforms, feel free to use them. If
you don't know how to maximize your resources, then, you have problems in
adapting the cyber culture.  Having
trouble in understanding the importance of Social Media, Blogging and SEO in promoting
your products or services can create huge impact in establishing your goal.



TIP #5 - TOOLS
If you have to measure their blogs, you may use Google
Analytics, Facebook Insights, Twitter Insights, and a lot of tools available
online.

How about you? 
What are your blogger preferences? Please feel free to share them below!



Monday, March 9, 2015

Unused entities in your AdWords account - AdWords Help

Unused entities in your AdWords account - AdWords Help:



Attention Adword Users.

Please review your unused ads, campaigns and other adword entities...



If you want to retain those unused ads, I suggest you download them asap because Google Adwords is cleaning up your account and you won't be able to retrieve them.



Deadline of retrieving those files is on or before March 23.



'via Blog this'

Saturday, March 7, 2015

Optimizing Images For SEO | Search Engine Journal

Optimizing Images For SEO | Search Engine Journal:



Here is a guide on how you can optimize your images for your website or blog.



Top things to consider:



  1. Subject
  2. Size
  3. File name
  4. Uploading / Streaming
  5. Captions
  6. Images texts (keywords to use)




Enjoy!

'via Blog this'

Wednesday, March 4, 2015

Thank You For The Last 20 Years | Yahoo

I have so much memories with Yahoo!



My first blog was created in website builder.

I met a lot of friends in Yahoogroups!

I enjoyed reading Yahoo! articles everyday.

My email addresses are still active, hooray Yahoo! mail.

I discovered Bejeweled in Yahoo! games!

Emoticons were used in Yahoo! messenger.



Yahoo!'s jingle is addicting...Yahoooo...Yahooo!







Happy Anniversary, Yahoo!



Thank You For The Last 20 Years | Yahoo:



'via Blog this'

Saturday, February 28, 2015

How to Do Keyword Research for SEO: A Beginner's Guide

How to Do Keyword Research for SEO: A Beginner's Guide:



I stumbled upon this post and I'm going to share some of my basic techniques in keyword researching.



Basic things you need:

  1. Google Analytics
  2. Google Webmaster Tools
  3. Google Adwords (for keyword researching)
  4. Excel document
  5. & Your creativity


This is as easy as 1-2-3.



New Websites



  • Review raw keyword suggestions based on your website contents. This can be helpful in creating a list of keywords.
  • Make a keyword research on volume, traffic and clicks. You may use several keyword tools. Google Adwords is one good example but there are still relevant tools to use. Use your "instincts."
  • Assign brand keywords for your website. Do not forget to include your brand name in each pages. It is important that people will remember your 'name' not with 'long tail keywords'
  • Implement those keywords in your pages. Spread them equally on your title tags, descriptions and sometimes in your images.
  • Do not over distribute or spam your pages. I still see pages that use the same root keyword every now and then. Be creative in assigning keywords.
  • Save those keywords in excel spreadsheet. Monitor the keywords every two to three months.




Old or Existing Sites



  • Review if there are ranking keywords in your website. Try searching them on Google.com. 
  • If you can't find your website in 1st three pages, then use the "New  Websites" strategy.
  • If you find your website using your existing keywords, proceed with the next step below.
  • List those ranking keywords based on organic traffic, referral sites and clicks
  • Analyze which pages get the most clicks and traffic. Which one has conversions? 
  • Sort them out accordingly. Feel free to decide which keywords to retain or....
  • If you need to add keywords, refer to the post above (New Websites).




Same cycle. Research. Draft. Test. Analyze. Record.



'via Blog this'

Thursday, February 26, 2015

The Top 10 Best Resources to Learn About SEO | VerticalResponse Blog

The Top 10 Best Resources to Learn About SEO | VerticalResponse Blog:



If you just started learning SEO and still confuse with some strategies then this list of blogs and website can help you understand more about the subject matter.



Please keep in mind that some opinions are based from the experience or what they have learned after doing some SEO stuff in their website.



If you are still unsure, please do not make necessary changes in your site. Better consult an expert or anyone who have experience. Making drastic changes in your website can be a wrong move if you don't properly apply and follow the SEO basic practices. Yes, seem basics but violating each rules may result from penalty and....your website will be in dark room...!!!



I highly recommend Search Engine Land, MOZ and Google resources.



'via Blog this'

Wednesday, February 18, 2015

Are you know-it-all?

source: http://tampaseo.com/wp-content/uploads/2011/05/seo-for-food1.jpg

When I started learning SEO in 2007, there was a point that I didn't knew everything so I would rather seek help from my colleagues or read a lot of stuff in Google.

One of the most challenging part was when we encountered "first time" problems that we didn't knew it was existed. After long debates and analysis, you'll find a solution in any case that you have imagined from duplicate contents, mirrored sites, wrong landing pages, slowly pacing sites, awful structure, and worst - no traffic, no conversion since the site was launched.

I know there are a lot of 'experts' (they claimed) in the field but regardless of those 'self proclaiemd promotions' (including putting their own job title to impressed people), still, we didn't know everything about SEO.

Honestly, I am  not an expert. My skills brought me to analyze certain situations and what interests me most is troubleshooting and identifying factors that will affect the website's performance in Search and Conversion.

Others got a huge experience in technical background or content management, but I come to a point that I must rely on my instincts and ask them a huge favor to help me in working on the several stuffs like redirects, server issues, coding, design, and a lot more.

My role is to challenge each individual to identify and learned from them at the same time. As a return, if someone asked our help - we should do the same. There are few trusted SEO i may consider that are reachable and open minded. Best thing is - keep them on your circles. Exchange views on certain issues and figure out what best can be done.

One more thing, NEVER trust anyone who says they are "experts," know their credentials first before trusting them.

Wednesday, February 11, 2015

Random Tips on Facebook

Almost everyone living in this planet has Facebook. It's now part of your daily routine to check your phone or notebook and browse your timeline (24/7 others might say). There are useful things to do in Facebook instead of sharing non-sense posts which is a big disappointment to some of your 'conservative' friends.



If you are a blogger or an internet marketer or anyone who uses Facebook to uplift their brand or company,  here are some info I gathered today:

Average Posts Daily
Posting or invading someone else's timeline is annoying. I simply hide them for the meantime and goes back with them after few days (I hate to read rants, fake feelings, war posts, etc). Instead, schedule your posting for not more than 5x a day. Can you manage your feelings? -- the answer is YES.

Post something interesting worth to share
I avoid clicking someone's blog post when they posted a plain blog URL on their timeline. Why? How can a blog post more interesting if the poster didn't even say a word about them? WORST - they have the same introduction!

Any posts can be interesting if you started it in a form of: question, realization, excitement, or make it intriguing.

Visualization
Stop grabbing 'post of the day' from Quotes.com :) instead create your own variation of post. It can be your own photo or anything you wanted to share personally (hello Timehop!). Keep it simple, short and unique. Stop posting your favorite ice cream, I already tasted it few year ago :P

No Time for Facebook ?
Then, deactivate your account. Just kidding.There are things called "tools" wherein you can manage your Facebook or any Social Media posts. Hootsuite, doesn't ring a bell?

Share a post, win a friend!
Make sure that you always find time to talk to human beings and share some of their interesting posts. Don't be selfish, always do something that will make your Facebook page an interesting place to live in!

There are tons of great ideas to share, if you have your own favorite techniques - please comment below.

Be an active participant in Social Media.

Image credits to:
http://www.rvadv.com/wp-content/uploads/2014/10/facebook-tips.jpg

Wednesday, January 28, 2015

Friday, January 23, 2015

Get your 2014 SEO and Social Media Handbook today - FREE


Hi friends,

If you subscribed to SEJ, you can download their ebook about last year's SEO trends & guide to Social Media.

I can email it to you if you wanted. You may post a comment with your email address or PM me in Facebook if we are "friends" -- Awesome!

Special thanks to SEJ. More power to all!


Thursday, January 15, 2015

The importance of changing Copyright Date on your website



Many of you are asking, what's the importance of changing the copyright date in the footer on your website? Sometimes we often neglect this minor issue specially if your website has been updated, you should have change it for search engines to re-crawl your website but it is not mandatory (they said!) when I've read several articles because some website do not want to change it.

Quote from WebprosnewsUK:
Also, for search engine optimization purposes, you might update the footer of your web pages to include a link to your site’s home page along with your copyright. If you mention your company name in the copyright notice, consider adding linking that either to your web site’s home page or even an “about us” or “about our company” web page on your web site. This additional link may help your search engine rankings.

No worries! You can update the Copyright automatically, here's how:
New Year – Change Copyright Year In Your Website Footer In One Go!
http://digitizor.com/2014/01/03/change-copyright-year-website-footer/

Friday, January 9, 2015

How to build your own brand


For those who would like to establish their small business and make it more profitable this year, here are some ways on how you can build your own brand without worrying about SEO or any Internet Marketing.

Image source credits


LOGO
This is how people will identify you as a brand. Not just memorizing your website but also a graphical way of visualizing your mission and vision.

GIVEAWAYS
Free lootbags? Try giving away small items incorporating your logo. Send your family and friends - pens, shirts, umbrellas and coffee mugs

SPONSORSHIPS
Join charitable events in your local community but not just exposing your brand but to build a relationship. Somehow in the future, locals will recognize you and your brand.

SOCIAL MEDIA
Aside from giving away loot bags or freebies, make sure you include your Social Media IDs like following you in Instagram, Twitter and Facebook.


FROM SMALL ORGANIZATION TO LARGER ONES
Start joining simple gatherings of different organization which do you think is beneficial to you. Having something in common for example, like joining in a real estate gathering or attending events and convention. Make sure you have a business card on hand so that you can exchange contact information (sounds old school, but still cool).

Oh well those are just the few things I've read and I know there are still a lot of ways on how your brand can be noticeable in consumer world. If you have any suggestions, feel free to post your comments below and I'm happy to hear from you.

This post was inspired from the article, 5 Ways Small Businesses Can build their Brands in 2015 - Search Engine Watch




Wednesday, January 7, 2015

SEO vs Web Marketing


I've been reading a lot lately and found out the difference between SEO and Web Marketing. If a friend asked you what's the nature of your work, you simply reply with a smile "I'm an SEO."

Obviously, you already gave a puzzling answer. So, what it is exactly meant by that? You reply, "We're working on client websites and make them visible to the Search Engines like in Google." - Perfect answer. That is exactly what it meant! Frankly speaking, you only gave one of your main role whether you are a SEO analyst, expert or guru (as they brand themselves), the most important thing you do is ONLY TO RANK THE WEBSITE.



So, what is Web Marketing doing? and why all of a sudden this term alarmed me? When I read about the difference, I realized that I am not only a SEO but also a Web Marketing Analyst. There you go, I'll tell you more about it.

First, let's define what are the main task of a SEO Analyst or Specialist:
Research for keywords
Maintain a good content for the website
Get links in a most decent manner
Optimize for better results so that Google will love you

Then, here comes Web Marketing
While SEO brings traffic, you generate a revenue - and that is Web Marketing
Creating analysis about how make the site profitable
Performing decisions on website performance
Planning outside SEO box. Also considers paid and offline campaign promotions including Social Media.
Using several platforms to maximize internet advertising

If your website performs well in Search Results but generate no income, it is basically you are doing good in SEO but creating your website profitable in generating money means a lot to your clients. Therefore, instead of saying that you are a SEO...starts adapting on how you can be a Web Marketer.

Sounds FUN...

Inspired from this article
http://www.seo-theory.com/2015/01/05/what-is-the-difference-between-seo-and-website-marketing/

Image source
http://www.kiwiwebs.info/images/hdr-seo.jpg