Thursday, December 1, 2011

Getting Ahead In The Rankings

Almost everybody in the internet marketing world know that getting on top of the search engine rankings is important in order to make it big here. And all of them also know that this one is definitely not as easy as it seems. And so, the question arises: what's the best way to get to the top of the rankings?

So, what is it really? The truth is, there are actually many ways for you to go in order to get a number 1 page rank. However, one thing that you need to take note is that, while some of these ways will work for your competitors, there is not always a guarantee that they will work for you. But that doesn't mean that yours is a hopeless case. In fact, with a few simple techniques, you can actually get past them easily.

But before you devise your own strategy, you need to know that it would be a good idea to study your competition first. Sadly, this is the one that is most often forgotten by new online businesses who simply rush in without knowing. Specifically, what you want to know about your competitiors' sites are their age, page rank and links. You also need to know the keywords for which these sites have high ranks. In other words, you need to do an extensive competitor analysis and keyword research.



Once you have your initial research done, then its time for you to implement your strategy. One important thing to ensure that your optimization strategy will work in the way that you want is that you should have set goals for it. Also, these goals should be also be as realistic as possible. For instance, instead of hoping to get number one ranking immrediately, you can opt to something that is easier, like increasing your own rankings by two to three levels. This will make the task more manageable and will not put too much pressure on you.

In thinking which optimization methods to use, you need to know the areas that you are weak. For instance, if you haven't made full use of social network sites yet, then it's a good time for you to do so now. Also, try looking at what your competitors are doing. And you yourself, might also want to try out some of your own innovations in optimization. These will give you some opportunities to get aheand of your competitors.

Keep in mind that this is not a single work. Once you are able to get ahead of other sites in thwe rankings, it's now their time to try to get back in their positions. Thus, in order to stay on top, you need to make sure that your optimization strategies are continuously implemented.

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